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Slawsa Fat-Free Spread>

HerHighway had the opportunity to test out the tasty fat-free new product “Slawsa” innovative relish described as a cross between a ‘slaw’ and ‘salsa’ is a must-have for grilling, tailgating and everyday home use as a new staple in the condiment shelf of refrigerators across America. “Its a must have product fat-free, cholesterol-free, gluten-free”, stated Christina Selter, HerHighway Editor after tasting Slawsa on everything she could at the annual San Clemente block party.

Slawsa is ideal to top hot dogs, brats, hamburgers, pork and fish yet is versatile as a sandwich spread or as a dip for tortilla chips. Slawsa is also a healthier alternative as it is fat-free, cholesterol-free, gluten-free and contains far less sodium than many of the traditional condiments on the market.
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“We are truly honored that so many buyers recognize just how different and delicious Slawsa is and were willing to give a chance to our small business,” says co-owner Judson Odom, who developed the recipe based on one of his late mother. “To think that Entrepreneur named Slawsa as one of the top ten food/beverage items in their prestigious holiday gift guide is so very humbling. We are blessed.”

Ingles Markets of Black Mountain, NC gave the Slawsa brand its first opportunity to get on the relish shelf in October, 2011 and since then, major retailers such as Kroger, Publix, Piggly Wiggly, Meijer and select Walmart stores have added Slawsa to their shelves, allowing for the brand to reach from Boston to Florida and North Dakota to Texas.

“We’re definitely changing people’s minds as to what they think a ‘relish’ is or could be and we’re on a mission to bring excitement back to the category as a whole and back to American taste buds,” says co-owner Julie Busha. “We didn’t set out to be revolutionary, we just wanted Slawsa to make the world more delicious.”